Nostalgia Core in Full Swing: 90s and Y2K Aesthetics Redefine 2025

Nostalgia Core 2025: How 90s & Y2K Aesthetics Are Shaping Gen Z Culture

YouTube’s Ad Empire Rivals Netflix: A Cultural and Economic Shift

The Context Imagine a digital coliseum where two titans clash: on one side, Netflix, the streaming behemoth that redefined how we devour stories, raking in $39 billion in total revenue by 2024. On the other, YouTube’s ad division, a relentless ad-powered juggernaut, surging to $36 billion in advertising revenue

Brain Rot Unraveled: Why Our Minds Are Glitching

Brain rot’s story starts at the intersection of tech and human nature. By 2020, Gen Z hijacked it on TikTok and X, transforming it into a badge of ironic self-awareness

Karol G’s Tomorrow Was Beautiful: A Raw Anthem of Resilience and Reinvention

The Context Picture a stage bathed in pink light, a steel shark rising from the floor as Karol G, La Bichota, commands a sold-out stadium with her reggaeton pulse. Now, strip away the glamour: behind the scenes, she’s wrestling self-doubt, hormonal struggles, and a past scarred by trauma. This

Hyperpop’s Chaotic Soundtrack to Now

The Context Close your eyes and let the sound hit: a warped vocal loop stutters over a candy-coated synth, exploding into a bass drop that feels like a digital fever dream. This is hyperpop, the genre-less genre that’s become 2025’s sonic pulse. Born in SoundCloud’s murky corners

Gen Z’s New Wealth: Kombucha, Spin Classes, and the Pursuit of Presence

The Context Step into a sunlit studio in Williamsburg or Notting Hill, where the air hums with the whir of spin bikes and the faint tang of artisanal kombucha. Here, wealthy Gen Zers—those born between 1997 and 2012—are redefining affluence. Forget the Ferraris and Chanel bags that once

Disney Announces Disneyland Abu Dhabi: A Crystal Castle and the Clash of Culture and Commerce

The Context Picture a spiraling castle, its crystalline facets glinting under the Arabian sun, rising from the sands of Yas Island. This is the vision for Disneyland Abu Dhabi, the Walt Disney Company’s seventh theme park resort, announced on May 7, 2025, and its first in the Middle East.

The Met Gala 2025: A Spectacle of Style & THE Cultural coliseum

The Context Step onto the steps of the Metropolitan Museum of Art, where the air hums with anticipation and camera shutters snap like a thousand heartbeats. The Met Gala 2025, held on May 5, was no mere fashion parade—it was a cultural coliseum. This year’s theme, “Superfine: Tailoring

Streetwear’s Pivot to Quiet Luxury

Discover how streetwear is trading bold logos for quiet luxury’s understated elegance. From The Row to Fear of God.

The Resurgence of Analog in a Digital World

The Context

The Creator Economy Surge: From TikTok Hustlers to Cultural Powerhouses.

The creator economy isn’t just having a moment — it’s rewriting the playbook for how culture gets made, consumed, and monetised. In 2025…

AI is the Catalyst: Cathie Wood Explains How Converging Tech Will Reshape Your World (and Wallet)

Forget market noise. ARK Invest’s chief visionary outlines how converging tech is about to reshape everything .