trends

Predict the next big thing with in-depth analysis of global trends across various industries.

trends

High Society: A Decade of Drug Use in the UK, by Class

Truffle Culture explores how Britain’s decades‑long drug habits reflect class, culture, and generational shifts. Despite overall drug use (~1 in 11 adults) staying stable, club‑linked Class A use peaked, cannabis normalized across groups, and magic mushrooms are staging a quiet renaissance.

woke

Have We Gone Too Far With Wokeness? Finding the Line Between Progress and Paralysis

So, the awkward question we’re all kind of thinking but maybe too scared to ask out loud: Have we gone too far?